Pioneer SX series receivers (ad, Jan. 1973)

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Pioneer has more of everything.


Four new and completely different AM-FM stereo receivers with increased performance, greater power, unsurpassed precision and total versatility.


Think of everything you've ever wanted in a stereo receiver.

Long before the current wave of consumerism, Pioneer had established its reputation for superior quality craftsmanship. This reputation has been continuously augmented by our commitment to building high fidelity components with a measurable extra margin of value. Our four new receivers--SX-828, SX-727, SX-626, SX-525--are designed to meet a wide range of requirements and budgets.

Yet each unit incorporates a significant array of features and refinements built into the top new model-the SX-828. Regardless which new Pioneer receiver you finally select, you are assured it represents the finest at its price.


----Conceptual diagram: Consistent power throughout the bandwidth.; Not This

More meaningful power.

When it comes to power, each model provides the most watts for your money. This is meaningful power.

Power that is consistent throughout the 20-20,000 Hz bandwidth (not just when measured at 1,000 Hz.)

Especially noticeable at the low end of the spectrum with improved bass response, the overall effect is greater frequency response and low, low distortion.


Model IHF Music Power 4 ohms SX-828 270 watts SX-727 195 watts SX-626 110 watts SX-525 72 watts RMS @ 8 ohms

Both channels driven @ 1KHz 60+60 watts 40+40 watts 27+27 watts 17+17 watts

Direct-coupled amplifier circuitry and twin power supplies improve responses.

Of course, having power to spare is important; but directing it for maximum performance is even more vital. In the SX-828 and SX-727, you will find direct-coupled circuitry in the power amplifier combined with two separate power supplies to maintain consistent high power output with positive stability. This means transient, damping and frequency responses are enhanced, while distortion is minimized. In fact, it's less than 0.5% across the 20-20,000 Hz bandwidth.


----- Ultra wide linear FM dial scale takes the squint out of tuning.

You can't expect great music without great specifications.

Pioneer's reputation for high performance capability is thoroughly reinforced in these four receivers.

Listening to them substantiates it; the specifications tell the reasons why.

Since Field Effect Transistors (FETs) increase sensitivity, they're incorporated into the FM tuner section of each unit. For example, the SX-828 uses 4 FET's. You get greater selectivity and capture ratio with Integrated Circuits and Ceramic Filters in the IF stage. Here's a mini spec list.


Inputs and outputs for every purpose including 4-channel sound.

Depending on your listening interests and desire to experiment in sound, each receiver provides terminals for a-wide range of program sources.

Someday, if you want 4-channel sound, all models have 2 inputs and 2 outputs to accommodate a unit such as Pioneer's QL-600A Decoder Amplifier. With it, and two additional speakers, perfect 4-channel sound is simply achieved.




Exclusive protector circuit for speakers.

Another example of Pioneer's advanced engineering is the automatic electronic trigger relay system designed into the SX-828 and SX-727.

Since the signal is transmitted directly to the speakers because of the direct-coupled amplifier, this fail-safe circuit protects your speakers against damage and DC leakage, which can cause distortion. It also guards against short circuits in the power transistors.

It's absolutely foolproof.

Versatile features increase your listening enjoyment.

Our engineers have outdone themselves with a host of easy-to-use features. All four units include: loudness contour, FM muting, mode lights, click stop bass/treble tone controls with oversize knurled knobs, and an ultra wide linear FM dial scale that takes the squint out of tuning.

Except for the SX-525, they all employ high and low filters. Enlarged signal strength meters make tuning easier than ever. Center tuning meters are included as well in the SX-828 and SX-727.

Further sophistication is offered on the top two models with a 20dB audio muting switch--the perfect answer to controlling background music. As the senior member of the family, the SX-828 is endowed with speaker indicator lights (A,B,C,A+B,A+C) and a tuning dial dimmer for creating a more intimate lighting atmosphere.

Some day other stereo receivers will strive for this total combination of power, performance, features, precision and versatility. Why wait? Pioneer has more of everything now.

See and hear these magnificent receivers at your local Pioneer dealer.

SX-828-$429.95; SX-727-$349.95; SX-626-$279.95; SX-525-$239.95

Prices include walnut cabinets.


U.S. Pioneer Electronics Corp., 178 Commerce Road, Carlstadt, New Jersey 07072

Pioneer--when you want something better

West: 13300 S. Estrella, Los Angeles 90248

1500 Greenleaf, Elk Grove Village, Ill. 60007

Canada: S. H. Parker Co., Ontario

(adapted from: Audio magazine, Jan. 1973)

Also see:

Pioneer Tuners and Amplifiers (Mar. 1973)

Pioneer SX-7 receiver (Dec. 1981)

Pioneer SX-780 stereo receiver (Sept. 1979)

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Updated: Sunday, 2019-01-13 8:30 PST